We are mentors and trusted advisors offering a wide range of critical business and leadership skills. We excel at thinking innovatively. Our goal is to have you see what is possible — and then work with you to achieve it. Our process transforms your story, and together we create a vision of new possibilities.

Dianne Morrison

  • Partner in MorrisonMcNabb





Who She Is What She Does What She Stands For

Dianne has been a management consultant since 1985. Prior to that, she spent 10 years as an executive of EST, an educational corporation. She is a past board member of the Holiday Project, a nonprofit association, and is currently on the advisory board of the Soul of Money Institute. She is also a business columnist for the North Bay Business Journal. Dianne's passions are cooking gourmet meals and practicing yoga, which she has been doing for more than 20 years.

Dianne's expertise is in working with entrepreneurs who are committed to growing their companies and making a difference in the world. A pioneer in the field of transformation, she has worked with thousands of people to inspire them to produce extraordinary results — beyond what they thought was possible.

Sales professionals also have benefited from her work, producing incredible results such as a 25% - 50% increase in sales in only one year. Sales at one company rocketed 166% in one year, due to her coaching.

I stand for guiding people in business to produce outstanding results with grace and ease.

William M. McNabb

  • Executive and entrepreneurial coaching
  • Culture shifts in companies
  • AMA Certified Strategic Planner
  • Certified Herrmann Brain Dominance Practitioner


Who He Is What He Does What He Stands For

Bill McNabb is a principal in MorrisonMcNabb. He started and successfully ran three businesses of his own before joining Dianne Morrison to establish MorrisonMcNabb in 1992.

Bill is an experienced entrepreneur, business coach and management consultant. He has assisted hundreds of clients with running better businesses, making more money and leading more balanced lives. He has worked with all types of businesses, including real estate brokerages, insurance companies, law firms, three of Sacramento's top-ten advertising agencies, and one of the largest construction companies in Northern California.

His expertise encompasses coaching executives in leadership and integrity, and guiding managers on how to build powerful teams, create culture changes and foster excellent interdepartmental communication.

I stand for integrity, creativity, possibility, generosity and balance.

Margaret Bhola

  • Executive and entrepreneurial coaching
  • Culture shifts in companies and divisions of companies
  • Sales and sales team development
  • Leadership development in companies


Who She Is What She Does What She Stands For

Margaret Bhola is an associate in MorrisonMcNabb. She has an extensive background in business, sales and marketing, and human relations.

An effective leader and team coach, she became a top national sales producer for several large companies. For eight years, she was a teacher and principal and has been a featured speaker and trainer at the national level.

She brings her leadership to philanthropic boards dealing with issues such as youth violence, poverty, education and entrepreneurship. She has mentored Micro-Credit Foundations in expanding their presence from a local to a global level, and is currently on the Board of the San Diego Women's Foundation.

Margaret has a unique skill for listening for the keys in conversations that allow her to facilitate effective action in a group, ensuring everyone is involved, empowered and contributing. Her commitment to breakthrough results engages people in a way that accomplishment and action result effortlessly. Margaret's work focuses on who you are as a leader rather than on what you need to know and do. Knowing and doing occur naturally when you are being an effective leader.

Her expertise with both large and small companies is in distinguishing barriers to success and designing actions that result in higher sales and profits, as well as increased customer and employee satisfaction. Margaret's specialty is working with company executives to design and implement culture changes that result in increased profit.

I stand for a world in which everyone experiences themselves as unstoppable in their businesses and their lives. A world where people are free to invent new possibilities and attain what formerly seemed unimaginable. My values are integrity, courage, generosity and playfulness.

Ruben J. Guzman, M.P.H.

  • Executive coaching
  • Organizational/business coaching
  • Speaker
  • Leadership and communication development
  • Health promotion specialist
  • Team building

Who He Is What He Does What He Stands For

Ruben Guzman, M.P.H., has an extensive education and diverse background in business, leadership, sports and health, including more than 10 years experience in health care administration.

He is a top-rated speaker for the City of Sacramento, the State of California and Vistage International — the world's largest CEO-membership organization. He also served on the Sacramento County Public Health Advisory Board.

Ruben holds a master's degree in Public Health from UCLA, specializing in Behavioral Sciences and Health Promotion. Prior to that, he did post-graduate coursework at UC Davis Medical School.

Ruben coaches executives and their organizations in maximizing their energy, productivity and profitability. His seminars for staff empower employees to increase energy and improve physical, emotional and mental capacity. Organizations gain a workforce that is fully engaged and aligned with fulfilling their mission and vision.

Go here to view Ruben's leadership and energy programs.

I stand for empowering business leaders to be healthy, balanced and powerful in their leadership and communication. I am also committed to encouraging and aiding companies and organizations to make healthier choices, seek balance and boost productivity as a foundation for increased profitability.

James R. McLaughlin

  • Goal-setting and planning
  • Business coaching
  • Leadership development
  • Communication skills


Who He Is What He Does What He Stands For

Jim McLaughlin has a diverse business background that includes oil exploration, software development, corporate training and performance support, and managing land development projects. Jim is a former business owner and engineering office manager. He is no stranger to change.

He is a licensed Professional Geologist, a Certified Engineering Geologist and an instrument-rated private pilot. He is a member of Toastmasters International, a Cub Scout den leader and is becoming known in his church as a leader. He received his Bachelor of Science degree in geology at the University of the Pacific, did post-graduate work at California State University, Northridge and obtained a Master of Business Administration degree from San Diego State University.

Jim resides in Temecula, California with his wife and two boys.

Jim works with individuals to identify and articulate goals, projects, and strategies that fulfill their business and personal objectives. He helps them identify obstacles to success and create plans for working over, around or through them.

Jim stands for a world in which people are creating lives beyond their wildest dreams; lives that enrich themselves, their communities and the world. His values include:

  • Reliability: doing what he said he would do, on time, and being in immediate communication when circumstances arise that prevent it.
  • Leadership: inspiring others to pursue goals that are important to them, to be leaders themselves.
  • Commitment: seeing things through to their successful conclusion.
  • Compassion: understanding and appreciating the needs of others; being connected.
  • Integrity: an unwillingness to step over issues and elements that could jeopardize success.
  • Harmony: all parts working together, with beauty and grace.

George R. Linscott

  • Executive and entrepreneurial coaching
  • Financing strategies for growth
  • Strategic and operations planning
  • Mergers and acquisitions planning
  • Business plan development
  • Business restart / turnarounds

Who He Is What He Does What He Stands For

A successful entrepreneur, angel investor, management consultant and business coach, George helps CEOs and senior executives to create vibrant, purposeful and results-driven teams.

After managing a family business, George earned a computer science degree and accepted a position at IBM, eventually becoming a distributed systems expert at the company's Cambridge Scientific Center.

An entrepreneur at heart, George left IBM to start Availant Inc, a software development company. Under his leadership Availant became an early innovator in technology and teamwork, with a corporate culture that thrived on delivering breakthrough results. Availant grew to over 160 people, with offices in Oregon, Texas and Europe. The company received numerous customer and excellence awards, including being ranked 34th on Inc. Magazine's 500 fastest growing private companies.

After selling Availant in 2004, George began working as an independent management consultant assisting businesses to develop and implement key strategies and to achieve results. He moved to Sacramento 2006 and joined the MorrisonMcNabb team.

In addition to this work, George is a member of the Sacramento Angels, sits on the board of Napa-based Visicon Technologies, Inc, and serves as an advisor to The Global Challenge Award, an education-based nonprofit.

George is an experienced entrepreneur, angel investor, business advisor and management consultant. He works with business founders, CEOs and senior executives to create vibrant, purposeful and results-driven organizations.

As proof of his commitment to results, George offers his clients success-based fees and a 100% satisfaction guarantee.

I stand for a world in which people are enthusiastic for and about life! Where regardless of the past, we all wake up each morning committed to the possibilities of the new day.